diff --git a/image_creator/os_type/freebsd.py b/image_creator/os_type/freebsd.py
index b4eef286bc13712d63e92585eb57de6c10e0b46b..a9f8fa841366e2a28300f1493072be37ea44254f 100644
--- a/image_creator/os_type/freebsd.py
+++ b/image_creator/os_type/freebsd.py
@@ -43,6 +43,10 @@ class Freebsd(Unix):
 
         self.meta["USERS"] = " ".join(self._get_passworded_users())
 
+        #The original product name key is long and ugly
+        self.meta['DESCRIPTION'] = \
+            self.meta['DESCRIPTION'].split('#')[0].strip()
+
         # Delete the USERS metadata if empty
         if not len(self.meta['USERS']):
             self.out.warn("No passworded users found!")